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A business unit of Dubai’s The Grooming Company, 1847 is a brilliant concept making it convenient and comfortable for men to smarten themselves up and de-stress at the same time.

16 Dec 2007 By Official Bespoke 1 min read

1847 might seem like an odd name for a male grooming salon and spa but it is significant because it was the year the world’s first safety razor was patented by English inventor William Henson. Launched in 2004 in The Boulevard at Emirates Towers, a second Dubai outlet recently opened in the Grosvenor House hotel and more are due to spring up soon. Negin Fattahi-Dasmal, the brain behind the concept, founder and president of The Grooming Company has successfully cornered the swift, efficient and professional grooming market. She owns a total of 10 outlets including N.Bar and Jet Sets.

Delivering the best in male care, 1847 is the first high-end grooming centre for men in the Middle East. Special attention is particularly paid to making you feel at home – quite literally. The setting is reminiscent of a lounge rather than a salon, offering personal LCD screens and PlayStations for your entertainment. Optimum privacy is also an option as stations become study-themed booths.

The menu is pioneering for men with 30 different treatments to choose from including massages, facials, manicures, pedicures and hair removal. The ingenuity similarly lies in the duration on offer. A traditional Thai Herbal Massage takes up to 90 minutes, but you can circumvent that by opting for a 15-minute Relaxer head, neck and shoulder massage.

Then there is the signature 90-minute shave. It’s probably one of the best you’ll experience using the skills of expert barbers. Harkening back to the years of yore, you get the full works from hot towels, pre-shave oil, warm lathering, a twice-over shave and a mask. A close shave, but, in the good way.

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