The Dutch company is the only television manufacturer to offer televisions in 21:9 ratio (as opposed to the common 16:9), designed to show films recorded in CinemaScope or the modern anamorphic format of 2.35:1. It’s the movie industry’s standard for full size theatre screens, meaning you can watch premium 3D movie releases as they were meant to be watch: in high definition 3D without the black bars above and below the picture.
The 3D technology works with Active 3D glasses that viewers wear to create the immersive sensation (without the glasses you can still see a razor sharp HD picture in 2D). Philips' proprietary Ambilight Spectra 3 technology is featured, and allows the projection of matching colours outside the screen from three different directions; this means that light is being projected onto the wall behind the TV, effectively increasing the size of the screen, resulting in a more immersed viewing experience.
Apart from 3D technology, the 21:9 TVs now boast more advanced wizardry than ever before. This includes LED Pro, a technology that uses over 1,500 LEDs as a screen backlight to brilliant effect, 400Hz power, meaning there’s no flicker or motion drag, even during fast moving action scenes at full HD settings, and what Philips calls a Perfect Pixel HD Engine for supreme picture processing. Furthermore, virtual sound with woofers in the back, Internet TV and media centre compatibility and sleek design are all part of the package. Basically, this whopping 58-inch full HD beauty will be the piece de resistance of many a living space and until they make 3D-capable televisions without glasses this is as good as it gets.

WHAT Philips 3D LED TV Cinema 21:9 Platinum Series TV
SPECS 58-inch 3D display, full HD in both 2D and 3D, 21:9 screen ratio advanced anti-motion blur tech

PRICE Approx. 6,800 USD (includes matching Blu Ray 3D home theatre system)
WHY The first true cinema-format 3D-HD television in the world, backed up with impressive features and leading edge design.

www.philips.com



