There is one name in luxury retail that stands a head (or two) above others, with a current portfolio of over 200 luxury brands to its name. Chances are that if bought in the Middle East, the Chalhoub Group provided the apparel, accessory or gift. And this year, the group reached a decisive milestone. In the first 30 weeks of 2007, it accomplished a logistical feat by opening 30 outlets in the region – that means a record one boutique a week. Though also an extensive effort in teamwork, much of the accomplishment is down to the keen eye and marketing savvy of Patrick Chalhoub, the company’s joint ceo, a title he shares with his brother Anthony Chalhoub.
But behind the big brands, the Chalhoub Group is a dynamic enterprise in retail, distribution and marketing; managing to remain true to its family business roots while continuously revamping its business model to stay abreast with its rapid growth. It also has successfully created its own businesses; Tanagra in Kuwait and cosmetics outlet, Faces, which are part of the company’s most recent exponential expansion.
Established in Damascus in 1955 by Michel Chalhoub and his wife, Widad, the eponymous group wanted to bring luxury and lifestyle to Middle East consumers. In the next five decades, the company went from representing three luxury brands (Christofle, Baccarat and Jean Patou) to clinching deals that would place them as quite literarily the region’s fashion trendsetters. Chalhoub Group operates ventures in 13 countries and employs a workforce of about 4,000 trained men and women.
Company Chalhoub Group
Created 1955
Concept Bring luxury and lifestyle brands to the region
Why Opened an astounding 30 boutiques in 30 weeks; luxury ambassadors and innovators
HYPERLINK "http://www.chalhoub-group.com" www.chalhoub-group.com
